When BlogRush went live several weeks ago, John Reese – the founder – promised that it would help small, young sites like mine generate more traffic. All you have to do is install a box or widget, which Mr. Reese said, would display targeted blogs’ latest post. For Free.
Free traffic? Music to my ears!
I was excited, so I signed up and installed the widget. I categorized my blog under “Personal Diary.” (The categories back then were limited.) I was one of the many people in the first batch, thanks to John Chow’s post.
I monitored my site’s stats on a regular basis, and checked whether BlogRush was true to its words because I didn’t want only traffic, I also wanted readership.
The first few weeks, I saw people coming to my site via BlogRush. I was happy. Some passers-by even commented on some of my posts. Some awesome bloggers like Vic Grace, Jeni Hill Ertmer, and Awannabe came from BlogRush. That was great. What’s marvelous was when I visited some sites, I saw my blog on their widgets! (In some cases, in mine, too!)
When BlogRush recently launched Phase II, it talked about more promises. But since then, my traffic and click through rates from BlogRush appear to be declining. From experience, I knew that if I leave my latest post on top for 3 or 4 days, it would be syndicated (or picked up by other widget-carrying blogs) at least 800-1000 times with 1 or 2 clicks. However, the last 3 weeks were really below par.
Below is a snapshot of the report since I installed the widget. The posts are arranged from oldest post to latest. You will see that the last 3 weeks, I only received a staggering 2 clicks!

This led me to thinking: Are bloggers already blinded by BlogRush? Do they still pay attention to the widget? Or does my title simply stink and doesn’t sound interesting? Is BlogRush a scam that many bloggers claim?
John Reese said that bloggers should put the widget on a higher location, to get more credits and clicks. I put mine a little higher. As a matter of fact, it is on the upper half of my sidebar, but I see no difference. So I don’t think location is the case here.
A quick query on Technorati, I have only read black and white stories about BlogRush: it’s either bloggers find it useful or useless. Nothing in between, unlike my story. A certain Rich from Ohio says he’s been “a booster of Blogrush eversince it went live”. On the other hand, Caroline Middlebrook was not thrilled with the 14 clicks she received despite thousands of impressions.
I was wondering if there are others who share the same sentiments as mine: huge traffic rush at the beginning that is now gradually trending down.
To end, I still want to thank BlogRush and still intend to use it. Somehow, it brought me fantastic bloggers whose blogs I also enjoy reading.
But the recent downward trend of blogrush click-rate has led me to ask: Dear BlogRush, have you forsaken me?
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If you wish to try BlogRush, get an account here to drive more traffic to your site.
To view more BlogRush stories in Technorati, click here.
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